In January, Minecraft warmed up the PUMA x Minecraft event on Twitter. In the warm-up video, the ocelot chased the creeper and finally turned into the Puma logo. Today, PUMA’s overseas official website officially launched the Minecraft co-branded clothing, priced from $25.
As shown below, Minecraft and PUMA’s co-branded apparel and shoes include adult and children’s models, priced from $25 to $100.
Since its release more than 10 years ago, Minecraft has become one of the most popular games of all time, known for its infinite terrain and limitless creativity, according to PUMA’s official website.
Inspired by the game’s iconic imagery, the new PUMA x MINECRAFT collaboration takes its colors from the game, bold geometric prints and ergonomic details for gamer comfort.
Minecraft is a sandbox game developed by Mojang Studios under Microsoft. It was originally developed by Swedish game designer Marcus Persson and then developed by Mojang Studios, which he founded.
In September 2014, Microsoft announced that it would acquire the intellectual property rights of Mojang and games for $2.5 billion. As of May 2021, Minecraft had 238 million sales and 140 million monthly active users. At the end of last year, YouTube announced that Minecraft-related videos had surpassed one trillion views.